Developing an HR Incentivization System for Your Company with Gaming Elements
Hey there! You're planning to build an HR gamification platform for recruitment purposes, huh? That's cool! But remember, it's all about strike my fancy balance between your business objectives, the target audience, and what the players want.
Gamification ain't about playing a game, it's about using game mechanics to achieve measurable outcomes that tick off your business stuff. So figure out your goals first, like how you wanna solve problems with gamification, then bring it on!
Now, you got a grip on the market reasons why you might wanna develop a recruitment gamification app, right? Younger audiences, specifically millennials, are the target here, 'cause why not? They've all been playing games forever, and they respond well to goal-oriented, reward-driven stuff. Plus, millennials are all about getting ahead, and what better way to do that than through a fun, engaging recruitment process?
But before you hop on the development train, make sure you understand the problems your app is gonna solve for your business and why gamification is the best solution for those issues. Like, are you struggling with biased hiring or a lengthy recruitment process that sucks up loads of time? Figure that out, and then you can focus on the audience you wanna target with your badass gamification app.
Pro tip: If you're going after someone older than 40, gamification may not be the move. Instead, focus on the younger crowds who are already up on games and all that good stuff.
Okay, so you've identified your target and know what you're aiming for. Time to decide on the features for your platform! Here are some that work like a charm:
- Applicant Tracking System (ATS) – helps manage all the candidate data and interactions, like email campaigns and following up.
- Skill Assessment – replace generic tests with sweet recruitment games that provide meaningful feedback to candidates.
- Interview Scheduling – streamline the whole process by sending invites and scheduling interviews right from the app.
- Offer Management – make offers, track responses, and manage the whole onboarding process easily.
- Reporting – fancy that, you can get comprehensive reports on candidates and your HR department's performance.
- User-Role Access Management – control who can access what, keeping sensitive data safe and secure.
- Troubleshooting – fix issues quickly and get the app running smoothly.
- Collaborative Hiring – allow team members to collaborate on recruitment tasks, making it easier to build that dream team.
- Job Listing Integration – make it easy for candidates to find available positions and apply.
- Messenger Integration (Slack) – stay connected with your team during the recruitment process without leaving the app.
- Customization and Personalization – make the platform your own and tweak it to suit the specific needs of your organization.
- Form Builders – create custom forms for gathering information from candidates.
- Gamification Scenarios – design different scenarios for testing candidates based on their role in the company.
The cost to develop this majestic platform can range from $50,000 to over $200,000, depending on the features you wanna incorporate. And remember, it's not just about writing the code. You've got UI/UX design, art and animation, game design, security, app architecture, QA and testing, and more to factor in.
Here's an example of a badass HR gamification platform, Owiwi, that we helped create. Owiwi incorporates meaningful and data-driven hiring processes, providing HR managers with comprehensive information about candidates to make better recruitment decisions. Give it a whirl!
- The HR gamification platform you're planning is not merely about playing a game; it's about utilizing game mechanics to attain measurable business outcomes.
- Your primary goal should be to solve problems with gamification and understand why it's the best choice for your business objectives.
- The target audience for this recruitment gamification app is mainly younger, such as millennials, who are game-savvy and responsive to goal-oriented, reward-driven experiences.
- Before diving into development, you must identify the problems your app will solve for your business and the specific issues it will address, such as biased hiring or a lengthy recruitment process.
- For an older demographic, gamification might not be the optimal solution; instead, focus on the younger crowd that is already familiar with games and technology.
- Key features for your platform could include an Applicant Tracking System, Skill Assessment, Interview Scheduling, Offer Management, Reporting, User-Role Access Management, Troubleshooting, Collaborative Hiring, Job Listing Integration, Messenger Integration, Customization and Personalization, Form Builders, Gamification Scenarios, and more.
- The cost to develop this platform ranges from $50,000 to over $200,000, with factors such as UI/UX design, art and animation, game design, security, app architecture, QA and testing, and other aspects to consider besides just writing the code.