Experiment with Instagram's novel 'Blend' option to curate a personalized Reels feed
Hop on over to Instagram's latest hangout spot, the Blend feature! This exclusive, chat-based gem is now available in select chats, and it's all about sharing the reels you love with your peeps.
Curious about Spotify? They've got a similar vibe going on with their Blend feature that whips up shared playlists, updated daily, based on your taste buds. But don't get too excited—Instagram's Blend ain't available for everyone just yet, even if you spot the icon in your chats.
Let the Good Times Roll 🥳
Here's how to get the ball rolling:
- Hop into a Group Chat: Dive into your Instagram Direct Messages (DM) inbox and choose an existing group or make a fresh one with your pals.
- Summon the Blend: In a new Blend, tap the "+" icon in the chat, scroll or search for "Blend", and select it. If someone's already started a Blend, tap the "Blend" story shared there to bring it back to life.
- Share the Invites: As the host, you'll create a personalized Reels playlist based on shared interests and send invites to the group to join in the fun.
- Enjoy the Blend: Once accepted, the Blend becomes a shared Reels feed in the chat where everyone can watch, react, and add new content.
- Edit or Wrap Things Up:
- Remove Reels: Tap the ••• menu on a Reel, then Remove From Blend.
- End the Blend: Bid adieu to the group chat or ask the creator to kiss it goodbye.
A Few Extra Tips
- Availability: Catch up with it in 2024 as it rolls out worldwide—make sure your app is up-to-date.
- Algorithm: Blends prioritize Reels based on mutual likes, saves, and follows.
- Privacy: Only invited members can see the Blend’s content.
Got any burning questions about Instagram's Blend feature? Drop 'em below! 🎉💖🥳💃🏼🙌🏼💃🏼🎉
- Experience the tech-savvy world of Instagram Blend Reels alongside your friends, a new feature that suggests shared reels based on shared interests and likes.
- As Instagram plans a worldwide rollout in 2024, keep your app up-to-date to enjoy this innovative social-media entertainment.
- React, watch, and add new reels to the shared feed in a Blend, all while respecting privacy as only invited members can see the Blend’s content.
- If you're curious about tech and enjoy the Spotify Blend playlists, take a look at the similar Reels-based Blend feature on Instagram.
- Savor the entertainment provided by Instagram Blend as you build shared playlists in a group chat, making use of technology to strengthen social bonds.


