Georgia Lottery revives partnership with International Wireless Group (IWG)
The Georgia Lottery Corporation has announced a significant partnership with Instant Win Gaming (IWG) and International Game Technology (IGT) to modernize its digital game portfolio. This collaboration aims to provide Georgia Lottery players with a more diverse and interactive instant games experience.
IWG, a specialist in interactive instant win games, will supply its portfolio of eInstant games to the Georgia Lottery through IGT's technology and distribution capabilities. IGT, a leading global gaming technology company, brings strong lottery partnerships and distribution networks to the table.
With this partnership, the Georgia Lottery can offer players innovative and exciting new games such as the localized version of Cash Expander. Rhydian Fisher, CEO of IWG, expressed optimism about the future ahead with the Georgia Lottery, and he is excited about the relaunch of eInstants in Georgia.
The collaboration between IWG and IGT is not new, as they have previously partnered with the Kentucky Lottery. This partnership further strengthens as the Georgia Lottery becomes the second U.S. lottery to integrate IWG’s InstantRGS (remote game server) with IGT's iLottery platform.
The new InstantGames from IWG will complement the Georgia Lottery's current Diggi Game offerings. The Georgia Lottery Corporation believes that this collaboration will help them grow the important category of games. They appreciate the partnership and look forward to offering their players a wider variety of engaging and entertaining digital games.
It's important to note that the revenues generated from the Georgia Lottery's Diggi Games contribute to funding Georgia's Pre-K and the HOPE Scholarship programs. The Georgia Lottery Corporation's partnership with IWG and IGT is a strategic move to strengthen its position in the growing online instant game market, enhancing player experience and potentially increasing revenue through new digital products.
Rhydian Fisher, CEO of IWG, is confident that the partnership will be beneficial for all parties involved. He stated, "We are thrilled to be working with the Georgia Lottery Corporation once again. Our innovative eInstant games, combined with IGT's proven lottery platform and reach, will enable the Georgia Lottery to provide more diverse, interactive, and appealing instant games to its customers through digital channels."
The Georgia Lottery Corporation also expressed its gratitude for the partnership, stating, "We are excited to partner with Instant Win Gaming and IGT to bring new and exciting InstantGames to our players. This collaboration will help us grow the important category of games and aligns with evolving consumer preferences toward online and mobile gaming."
In conclusion, the partnership between IWG, IGT, and the Georgia Lottery Corporation is set to bring new and exciting experiences to Georgia Lottery players. The collaboration aims to modernize the lottery's digital game portfolio, boost player engagement, and potentially increase revenue through new digital products.
The partnership between IWG, IGT, and the Georgia Lottery Corporation will help boost the Georgia Lottery's revenue by offering new and innovative finance-based games to its players. This collaboration, which aligns with evolving consumer preferences towards online and mobile gaming, will also enhancing technology in the lottery's digital game portfolio.
By integrating IWG’s InstantRGS with IGT's iLottery platform, the Georgia Lottery can offer sports-themed eInstant games to its customers, further diversifying its instant games experience.
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