Major e-commerce powerhouse is reportedly involved in advanced discussions with its parent corporation, Ceconomy.
JD.com in Advanced Talks for Potential Takeover of Ceconomy
Chinese e-commerce giant JD.com Inc is in advanced negotiations for a potential public takeover of Ceconomy AG, the parent company of Europe's largest electronics retail chains MediaMarkt and Saturn.
The deal, if successful, could value Ceconomy at around €2.2 billion ($2.6 billion), with JD.com reportedly considering a cash offer of €4.60 per Ceconomy share. This represents a 23% premium over the recent market price. However, no binding agreement or final decision has yet been made, and negotiations are still ongoing.
MediaMarkt and Saturn collectively operate about 1,000 stores across several European countries, employ nearly 50,000 people, and generate annual sales of approximately €22.4 billion, including over €5 billion from online sales. A successful acquisition would significantly expand JD.com's footprint in European electronics retail, both in physical stores and e-commerce.
The potential takeover would mark a significant move for JD.com Inc in expanding its global presence. Ceconomy is currently under interim management, following the departure of its former CEO earlier in 2025. The deal would also mark JD.com's major entry into the European market after previously pursuing but not acquiring the British electronics chain Currys.
If the takeover is successful, it would be one of the largest acquisitions in the global retail sector in recent years. The potential acquisition could have significant implications for the global retail landscape, particularly in Europe. MediaMarktSaturn, a key component of Ceconomy, could potentially be integrated into JD.com's global operations.
Ceconomy announced on Thursday the ongoing negotiations for a potential public takeover. JD.com Inc operates one of China's largest online retailers, the JD.com e-commerce platform. A decision regarding the potential public takeover of Ceconomy by JD.com Inc is expected to be made soon.
Should the takeover of Ceconomy by JD.com Inc occur, MediaMarktSaturn would go under Chinese ownership. The takeover would provide JD.com Inc with a strong foothold in the European retail market through MediaMarktSaturn's extensive network of stores. This move could potentially position JD.com as a major player in the European retail sector.
[1] BBC News, "JD.com in talks to buy German electronics firm Ceconomy," 2025. [2] Reuters, "JD.com in advanced talks to buy Germany's Ceconomy: sources," 2025. [3] Financial Times, "JD.com in talks to buy Ceconomy for €2.2bn," 2025. [4] CNBC, "JD.com in talks to buy Germany's Ceconomy for €2.2bn," 2025. [5] Bloomberg, "JD.com in Talks to Buy Ceconomy for €2.2 Billion," 2025.
The potential acquisition of Ceconomy AG by JD.com Inc could significantly impact the European business landscape, particularly in the technology sector, as JD.com is a major player in Chinese finance and e-commerce.
Should the takeover of Ceconomy by JD.com Inc be successful, it would represent a significant expansion of JD.com's business interests in the global technology and finance sectors.