NASA Partnership Yields Unimatic Design Inspired by Kubrick's '2001: A Space Odyssey'
In a tribute to NASA's upcoming Artemis missions, the Unimatic x Massena LAB collaboration has unveiled a limited-edition GMT diver watch. This rugged, 40mm tool watch, priced at $1,295, is a testament to the spirit of contemporary space exploration.
A Space-Themed Timepiece
The watch's dial, officially licensed by NASA, bears the space agency's insignia, making it part of a select group of timepieces. The dial features a matte black finish with "Old Radium" Super-LumiNova and the vintage NASA "worm" logo, while the hour markers are illuminated for practicality. The 24-hour scale around the dial's periphery is also fully lumed.
The Unimatic x Massena LAB U1-SPG "NASA Artemis" Limited Edition takes its design cues from the Artemis mission, with a burnt orange Cerakote finish on the case that is a direct homage to NASA's Space Launch System (SLS) rocket. The 120-click unidirectional bezel and crown are finished in a deep charcoal Cerakote for visual contrast.
Robust and Exclusive
Combining Unimatic’s robust design language with Massena LAB’s distinctive dial branding, the watch is not only a functional timepiece but also a collectible homage to space exploration. Each watch is individually numbered out of the 99-piece limited run, adding to its exclusivity.
The watch's movement, the Seiko NH34A, is reliable and offers GMT functionality. The hollow GMT hand allows for clear reading of hour markers without obstruction, making it suitable for dive expeditions, as the watch boasts 300 meters of water resistance.
A Tribute to the Artemis Missions
The Artemis missions, scheduled to begin crewed missions in 2026, aim to return humans to the Moon for the first time since 1972, establish a permanent lunar base, and eventually serve as a stepping stone for humanity's journey to Mars. This watch serves as a tribute to this pivotal moment in space exploration.
The Artemis mission emblem is engraved on the watch's solid caseback, further cementing its connection to the Artemis program. The watch comes with two nylon straps in burnt orange and black, each featuring a Cerakote-coated buckle that matches the case.
Given the limited edition status of this watch (99 pieces worldwide), it is expected to sell out quickly. Interested buyers can purchase the Unimatic x Massena LAB U1-SPG "NASA Artemis" Limited Edition exclusively through Massena LAB's website.
[1] Unimatic x Massena LAB U1-SPG "NASA Artemis" Limited Edition. (n.d.). Retrieved from https://www.massenalab.com/collections/unimatic-x-massena-lab/products/unimatic-x-massena-lab-u1-spg-nasa-artemis-limited-edition [2] Unimatic x Massena LAB U1-SPG "NASA Artemis" Limited Edition. (n.d.). Retrieved from https://www.hodinkee.com/articles/unimatic-x-massena-lab-u1-spg-nasa-artemis-limited-edition [3] Unimatic x Massena LAB U1-SPG "NASA Artemis" Limited Edition. (n.d.). Retrieved from https://www.revolution.watch/news/unimatic-x-massena-lab-u1-spg-nasa-artemis-limited-edition/
- The Unimatic x Massena LAB U1-SPG "NASA Artemis" Limited Edition watch, priced at $1,295, is a tribute to NASA's Artemis missions, featuring a space-themed design with elements reminiscent of the Artemis mission and NASA's Space Launch System (SLS) rocket.
- The watch's dial, officially licensed by NASA, showcases the space agency's insignia and incorporates science technology, with the hour markers illuminated with Super-LumiNova for practicality and the 24-hour scale around the dial's periphery also fully lumed.
- This exclusive limited-edition timepiece, with only 99 pieces available worldwide, is a perfect blend of style and technology, combining Unimatic’s robust design language with Massena LAB’s distinctive dial branding, and functioning as both a functional timepiece and a collectible homage to space exploration.
