NikeSkims by Kim Kardashian Debuts Friday with 10,000+ Combinations
Nike and Kim Kardashian's co-created collection, NikeSkims, is set to debut this Friday. The line includes seven collections and 58 styles, offering over 10,000 possible combinations. After initial production delays, the athleisure-focused range is now ready for launch.
NikeSkims caters to a more casual, comfort-seeking customer. It comprises four seasonal collections and three core collections, each tailored to different activity levels. The debut film will feature over 50 athletes, including Kim Kardashian herself. The collection's launch coincides with Nike's ongoing turnaround efforts, including restructuring teams around key sports and returning to Amazon. Some footwear prices have also seen increases.
Last year, Nike's full-year sales fell by 10% due to tariffs, consumer demand challenges, and turnaround efforts. Despite these hurdles, NikeSkims' debut marks a significant step in the company's recovery, offering a fresh, stylish take on athleisure wear.
NikeSkims will be available through Nike and Skims' websites, as well as select retail stores. With its diverse range of styles and focus on comfort and function, the collection is poised to attract a wide audience. As Nike continues to navigate its turnaround, the success of NikeSkims could prove pivotal in driving future growth.
Read also:
- Grid Risk Evaluation Strategy By NERC Outlined, Focusing on Potential Threats from Data Centers
- Rapid Expansion in Organic Rice Protein Market Projected at 15.6% Through 2034
- The Virtual Commissioning Market is projected to exceed $4.86 billion by the year 2034.
- Kenya broadens economic zones featuring Olkaria's geothermal energy advantage
