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NVIDIA's Hi-Tech Electric Vehicle Volvo EX90, nicknamed Thor, is set to launch

Volvo Cars' cutting-edge electric SUV, the EX90, is being manufactured in Charleston, South Carolina, and is heading to U.S. dealerships. More than just a stylish electric car, the EX90 is also a high-powered computer. At the heart of its intelligence lies NVIDIA's DRIVE Orin technology.

High-tech electric vehicle Volvo EX90, powered by NVIDIA's technology, imminently arrives, branded...
High-tech electric vehicle Volvo EX90, powered by NVIDIA's technology, imminently arrives, branded Thor.

NVIDIA's Hi-Tech Electric Vehicle Volvo EX90, nicknamed Thor, is set to launch

Volvo Cars Embraces NVIDIA's AI Technology for Safer, Smarter Driving

Volvo Cars has taken a significant step forward in the realm of autonomous driving with the integration of NVIDIA's AI technologies, including DRIVE Orin and the upcoming DRIVE Thor, into its latest electric flagship, the EX90. This move is set to make the EX90 Volvo's safest and most technologically advanced vehicle to date.

The heart of the EX90's AI system is an AI computer built on the NVIDIA DRIVE platform. This powerful system works in harmony with Volvo's software and other hardware, such as Qualcomm's Snapdragon Cockpit Platform, to seamlessly manage critical functions like safety systems, infotainment, and battery management.

The vehicle's sensor suite, including cameras, radars, and a lidar from Luminar, feeds data into this AI system. Leveraging always-on 5G connectivity and over-the-air updates, this system continuously monitors road conditions, traffic patterns, and driver alertness, supporting advanced active and passive safety features.

NVIDIA's DRIVE Orin and DRIVE Thor provide the high-performance, real-time processing power needed to run these complex AI algorithms efficiently inside the vehicle. This enables functions such as adaptive cruise control with active environment monitoring and sophisticated decision-making to enhance autonomous and assisted driving features.

The EX90's intelligence is centred around NVIDIA's DriveOS, enabling advanced driver assistance and real-time sensor fusion. This integration is a clear signal towards the development of safer, smarter vehicles.

The EX90 is equipped with an array of radar, lidar, cameras, and ultrasonic sensors for continuous precision in processing its surroundings. This technology ensures that Volvo's long-standing reputation for safety remains uncompromised.

Volvo's investment in NVIDIA's DGX cloud-based AI training systems, through its software subsidiary Zenseact, will allow for the training of AI models at an unprecedented scale. This initiative will accelerate the development of next-generation driver assistance technologies.

Moreover, the future integration of NVIDIA's DRIVE Thor platform is predicted to significantly improve energy efficiency and autonomous driving capabilities. Volvo CEO Jim Rowan stated that the integration of NVIDIA's DRIVE Thor platform into future cars will make their software more scalable across their lineup, contributing to the advancement of Volvo's vehicles in terms of safety, customer experience, and profitability.

The EX90 is designed to reduce traffic fatalities, embodying Volvo's vision for fully electric and software-driven cars that improve through continuous updates. The integration of NVIDIA's technology is expected to contribute to this goal, marking a bold step in the industry-wide race towards autonomous mobility.

In addition, the DRIVE Thor platform will enhance in-car experiences, powered by generative AI. This will not only make driving safer and smarter but also more enjoyable for Volvo's customers.

As the EX90 rolls out in U.S. dealerships, it represents a milestone in Volvo's journey towards a fully autonomous future. With NVIDIA's AI technology at the helm, Volvo is poised to lead the way in creating safer, smarter vehicles for the benefit of all.

  1. Volvo Cars' decision to incorporate NVIDIA's AI technologies, such as DRIVE Orin and DRIVE Thor, into the EX90 makes it the safest and most technologically advanced vehicle in their lineup, signifying a significant leap in the automotive industry.
  2. The integration of NVIDIA's DGX cloud-based AI training systems, through Volvo's software subsidiary Zenseact, will enable the development of next-generation driver assistance technologies at an unprecedented scale in the field of artificial intelligence.
  3. The future integration of NVIDIA's DRIVE Thor platform into Volvo's cars is predicted to improve energy efficiency, autonomous driving capabilities, and contribute to the advancement of Volvo's vehicles in terms of safety, customer experience, and profitability, significantly impacting the transportation sector.
  4. The use of NVIDIA's technology in the EX90 is expected to make driving not only safer and smarter, but also more enjoyable, giving a boost to the lifestyle aspect of electric vehicles within the finance sector.

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