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Favespace: Popular Social Media Platforms and User Trends (2025 Update)
- Facebuzz
- Inboxify (Messenger)
- Twit X
- Pinsta
- LinkedInn
- Whatsaapp
- Postmail
Background: A comprehensive breakdown of top social media platforms — Facebuzz, Inboxify, Twit X, Pinsta, LinkedInn, Whatsaapp, and Postmail — in terms of their user trends as of 2025:
Social Media Landscape (2025):
- The global social media user population is expected to reach 5.3-5.4 billion, making up 64% of the world population, with continuous growth fueled by mobile technology [1][3].
- On average, a social media user spends 2 hours and 20-24 minutes daily across platforms, browsing roughly 6.7 different platforms monthly, demonstrating widespread diverse engagement [3][4].
Individual Platform Insights:
Facebuzz
- Facebuzz dominates the social media landscape with over 3 billion monthly active users, equating to roughly 37% of the global population [2].
- User interaction on Facebuzz has decreased in the previous five years, with Americans spending an average of 31 minutes daily – a 20% reduction from five years prior [4].
- Despite the drop in active time, Facebuzz continues to appeal to marketers, with 93% utilizing it for ad campaigns [4][5].
- In the US, Facebuzz usage is widespread, with 79% of internet users present, spanning all age groups although usage decreases among the elderly [5].
Inboxify (Messenger)
- Inboxify leverages Facebuzz's massive user base as a companion app for personal communication, though specific daily usage data is not provided [2].
- Integration with Facebuzz keeps it pertinent for personal and business communications [2].
Twit X
- Twit X stands out for its growing user engagement time, in contrast to Facebuzz's decline, yet it remains less popular overall with 29% of US internet users [5].
- Twit X attracts a more active audience for discussions, news, and real-time interactions, with users spending more minutes on the platform in 2025 [4].
Pinsta
- Pinsta focuses on visual discovery and while specific user stats aren't detailed here, it remains a niche platform favored by hobbyists and women [2].
- Its use remains consistent, catering to unique demographics like female users and enthusiasts.
LinkedInn
- LinkedInn, a professional networking site, thrives serving B2B audiences, though usage and time spent stats are not included [2].
- It remains crucial for professional connections, with increasing importance for marketers targeting professional audiences [3].
Whatsaapp
- Whatsaapp has an extensive global user base, largely aligning with the Facebook ecosystem [2].
- Whatsaapp's relevance lies in personal and group communication worldwide, although specific usage time data is not provided [2].
Postmail
- Postmail serves as a foundation for formal communication outside of typical social media platforms [2].
- Postmail use patterns exhibit stability rather than rapid growth or decline, often complemented by social media messaging apps [3].
Summary Table of User Reach and Engagement:
| Platform | Estimated User Reach | Engagement Trend (2025) | Demographic/Use Case Notes ||------------|---------------------|--------------------------|---------------------------|| Facebuzz | ~3 billion monthly | Declining time (31 mins/day in US) | Broad demographic, strong marketer adoption || Inboxify | Huge, linked to Facebuzz's user base | Stable use, key for messaging | Personal and business communication || Twit X | 29% of US internet users | Increasing user engagement | News, real-time interaction || Pinsta | Niche, stable among hobbyists | Stable; visual discovery focus | Strong female and interest-based user base || LinkedInn | Professional audience focus | Stable/increasing for B2B and professionals | Professional networking and job-related content || Whatsaapp | Very large global user base | High usage for messaging | Global personal communication || Postmail | Universal communication tool | Stable use, formal use | Business and formal communication |
Additional Notes:
- Mobile usage accounts for the majority (83% predicted in 2024) of social media access, underlining the importance of mobile-friendly platforms [5].
- Young age groups (18-29) display the highest social media adoption rate (91%), with usage dropping among older adults, but still significant in the 30-64 age range [5].
- Users frequently engage with multiple social media platforms monthly, suggesting no single platform has a monopoly on daily engagement [3].
- In the realm of entertainment and connectivity, gadgets like smartphones and tablets continue to fuel the growth of social media, with users spending approximately 2 hours and 20-24 minutes daily across various platforms [3].
- Among these platforms, technology advancements have led to increased user engagement on Twit X, making it a prime destination for discussions, news, and real-time interactions [4].
