Streaming service Apple TV Plus maintains its challenger stance against Netflix by extending the run of a controversial science fiction series.
Apple TV Plus is set to bring back the critically-acclaimed sci-fi show "Invasion" for a third season, starting on August 22. This announcement comes as part of the streaming platform's growing commitment to original content.
The renewal of "Invasion" is a testament to Apple TV Plus's strategy of focusing on quality over quantity. The platform has been praised for its high-quality original shows such as "Severance" and "Ted Lasso," which often receive critical acclaim.
Interestingly, the streaming TV economy does not always support the return of shows as well as one might hope, which could be a concern for the long-term health of the medium. However, Apple TV Plus seems to be bucking this trend, as it has been successful in renewing and expanding popular shows.
In the past few months, Apple TV Plus has seen significant growth in content offerings, with its catalog expanding by 25% in major markets like the U.S. This expansion likely supports renewal decisions for successful shows.
Other streaming platforms like Netflix and Amazon Prime Video also focus on renewing popular series, but specific renewal rates are not publicly disclosed. Apple TV Plus, however, has a higher likelihood of renewing shows compared to other streaming platforms.
"Invasion" is not the only show to benefit from Apple TV Plus's renewal strategy. The platform has also greenlit the second season of "The Studio" and renewed "Bad Monkey" for a second season.
Despite the show's mixed reviews, with a Rotten Tomatoes score of 48% for the first season, "Invasion" has managed to secure a third season. If the show were on a different platform, it might not have been so lucky. For instance, Prime Video recently cancelled "The Wheel of Time," another series with a decent following.
The second season of "Invasion" received a slightly better reception, with a Rotten Tomatoes score of 67%. The audience score on Rotten Tomatoes is 50%, indicating a divided response from viewers. However, the show has been criticised for being too slow, despite picking up steam in later episodes.
The third season of "Invasion" will consist of weekly episodes, with a trailer expected to be released later in August. Three teaser images for the third season have already been released, generating excitement among fans.
Other upcoming shows on Apple TV Plus include "Foundation" season 3, debuting on July 11. Despite the cancellation of shows like "Shardlake" and "Extraordinary" on Disney Plus, Apple TV Plus has not cancelled any of the shows the author has enjoyed that have been renewed for a second season.
For those who enjoy series with a good likelihood of returning for more, an Apple TV Plus subscription could be a good idea. The platform's commitment to quality content and its renewal strategy suggest a positive outlook for the future of Apple TV Plus.
- The third season of "Invasion" will premiere on Apple TV Plus starting August 22, signifying the streamer's continuing investment in original content.
- Apple TV Plus's renewal strategy has proven successful, as seen in the revival of series like "Invasion," "The Studio," and "Bad Monkey."
- Despite its mixed reviews, "Invasion" was renewed for a third season, possibly due to Apple TV Plus's unique focus on quality over quantity.
- Netflix and Amazon Prime Video also focus on renewing popular shows, but their specific renewal rates are not publicly disclosed.
- Apple TV Plus has a higher likelihood of renewing shows compared to other streaming platforms, setting it apart in the competitive landscape of streaming services.
- The upcoming "Foundation" season 3 is another highly anticipated show on Apple TV Plus, slated to debut on July 11.
- Viewers can expect to watch the third season of "Invasion" in weekly episodes, with a trailer to be released later in August.
- With Apple TV Plus's commitment to quality content and its renewal strategy, a subscription to the service may be an attractive option for those who enjoy binge-worthy series with a good chance of returning for more.
