Ultra-rapid clothing label Littlebox, presented on Shark Tank India, securies Rs 17.5 crore in funding
Littlebox, a New Delhi-based ultra-fast fashion brand catering to Gen Z consumers, has announced that it has raised Rs 17.5 crore (approximately $2.1 million) in a seed funding round. The funding round was co-led by Huddle Ventures and Prath Ventures.
The startup, founded in 2022 by Rimjim Deka and Partha Kakati, has been making waves in the fashion industry with its real-time retail model and agile approach. Littlebox operates on a weekly basis, introducing new fashion SKUs every week, and cycles its inventory every 15 to 25 days, unlike traditional seasonal fashion cycles.
The funding round also saw participation from a slate of angel investors. The brand's appearance on Shark Tank India Season 3 further boosted its exposure, as it secured backing from all five "Sharks" on the show.
Littlebox operates its own warehousing network and manufactures in a 40,000-square-foot facility in Noida. The brand has been profitable since inception and reported Rs 55 crore in revenue for FY25, up 104% from Rs 27 crore in FY24. The net profit for the fiscal year surged more than fourfold to Rs 2.3 crore, compared to Rs 55 lakh the previous year.
Ishaan Khosla, Partner at Huddle Ventures, finds Littlebox to be an agile, tech-first player in India's fast fashion landscape. Piyush Goenka, Managing Partner at Prath Ventures, praises Littlebox for blending Gen Z insight with data-driven execution. According to Piyush Goenka, Littlebox remains profitable while staying lean and moving fast.
The brand aims to reach Rs 100 crore in revenue by FY26. The raised capital will be used for category expansion, UI/UX improvement, packaging, logistics, and marketing efforts. Rimjim and Partha, founders of Littlebox, have built a supply chain engine that reshapes trends for Indian consumers.
Huddle Ventures has been following Littlebox's journey closely, according to Ishaan Khosla. The founders of Littlebox, the fast-growing ultra-fast fashion brand, have not been identified in the provided search results. However, their innovative approach to fashion and business is undoubtedly making them ones to watch in the industry.
